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Features

Everything about Live Metrics, section
by section.

Your ad platforms, stores, goals, and COD, all in one tool. Here’s a screen-by-screen look at what you can manage with Live Metrics.

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Plans from 229 TND/month · 1 month free with annual billing

Connect your data sources in just a few clicks.

  • 1877F2Facebook Ads
  • 4285F4Google Ads
  • 0A66C2LinkedIn Ads
  • E37400Google Analytics
  • 111111TikTok
  • 0866FFMeta Business
  • woocommerce iconWooCommerce
  • DF0067PrestaShop
  • magento 2 logo svgrepo comMagento
  • ARMX.AEAramex
CONNECTORS & DATA

All your data sources, updated every morning.

Connect your ad platforms, analytics, store, and Aramex once. Live Metrics syncs everything automatically every night.

10 connectors : Meta Ads, Google Ads, LinkedIn Ads, TikTok, GA4, Meta Business, WooCommerce, PrestaShop, Magento, and Aramex.

Automatic nightly sync, with a “Sync now” button whenever you need the latest numbers.

Data organized by brand: each client has its own connectors.

Connectors · Maison Jasmin
  • Meta AdsAds · act_2841…
    Synced Today, 12:03 AM
  • Google AdsAds · 412-883-…
    Syncing Started at 10:42 AM
  • LinkedIn AdsAds · 5 campaigns
    Synced Today, 12:05 AM
  • Google Analytics 4Analytics · maisonjasmin.tn
    Synced Today, 12:04 AM
  • WooCommerceE-commerce · Store
    Failed API key expired
  • AramexLogistics · COD
    Synced Today, 1:02 AM
Sync failed · WooCommerceOpen connector →
Sync complete · Meta AdsMaison Jasmin · 2 min ago
SMART FILTER

One initiative,
one ROAS.

Group Meta, Google, and LinkedIn campaigns under one name. Live Metrics combines the data and calculates the group’s KPIs.

Cross-platform groups: Ramadan, sales, product launches… choose the campaigns you want to group.

Aggregated KPIs: group-level spend, revenue, conversions, and overall ROAS.

Breakdown by ad platform to see where your budget goes.

Smart Filter · Ramadan 2026
4 campaigns · 2 ad platforms
CampaignSpendROAS
$3,200 3.9x
$1,985 6.1x
$1,455 5.8x
$2,300 3.7x
Spend
$8,940
Revenue
$41,540
Combined ROAS
4.6x
Meta 58% Google 42%
Click a campaign to exclude it
New custom KPI
Combined · Meta + Google
Formula
Revenue ÷ ( Spend × )
Preview: 41,540 ÷ (8,940 × 1.19) = 3.90x
Overview · Sep 1–30 vs. Aug 1–31 Drag to reorder
Spend
$8,940
▲ 6%
Net ROAS
3.90x
▲ 12%
Revenue
$41,540
▲ 19%
OVERVIEW & KPIS PERSONNALISÉS

Your dashboard,your formulas.

Customize your Overview to match the way you read your data. Create the KPIs your clients actually track, using your own formulas.

Drag and drop KPI cards to customize their order. Your layout is saved for each connector.

Pinned widgets and period-over-period comparisons on every card.

Demographics by age and gender, across every ad platform.

Custom formulas : per connector or combined, with calculations, comparisons, and nested KPIs.

GOALS & KPIs

Clear goals, progress you can track.

Set your goals by week, month, or quarter. See at a glance whether you’re ahead of or behind schedule.

Weekly, monthly, or quarterly, by platform or combined (Meta + Google + LinkedIn).

4 statuses calculated based on your pace: Behind, On track, Completed, and Over-performing.

In-app alerts when a goal is reached or falls behind schedule.

Goals · October 2026
Day 18 of 31 · expected pace 58%
  • CombinedPurchases
    On track
    348 / 60058%
  • Leads · LinkedIn Ads
    Behind
    64 / 15043%
  • Clicks · Google Ads
    Over-performing
    18,400 / 15,000123%
  • Impressions · Meta Ads
    Completed
    1.2M / 1.2M100%
LIVE ADVISOR
Read & write: Premium & Unlimited

Ask a question.Get answers based on your data.

Open the agent with Ctrl + J from any screen. It queries your project data, not generic information.

Top ads with headlines and captions, ranked by the KPI of your choice across Meta, Google, and LinkedIn.

Asset groups, account audits, performance forecasting, and competitor analysis.

It prepares the action, you approve it: ad pauses, budget changes, or keyword bid adjustments only happen after you approve them.

360° analysis & forecasting: Explore your Asset Groups (Google Performance Max), run comprehensive account audits, generate performance forecasts, and analyze your competitors with Competitor Spy — all in a single query.

MCP integration & agency governance: Share access with your team members or clients based on your rules, track token usage, and connect your external tools through the MCP protocol.

AUTOMATIONS

Your morning recap. Your budget, under control.

Two automations run automatically: a follow-up email every morning and automatic pausing of Meta ads once they reach their goal.

Daily OKR: Every morning, an email with the previous day’s snapshot (D-1), combining data from all sources.

Ad Spend Protection Premium & Unlimited: upload a CSV ad_id, kpi, objective for your Meta Ads.
Checks every 5 minutes: once the goal is reached, the ad is automatically paused, and the action is logged.
Tracked KPIs: conversions, purchases, leads, clicks, impressions, and spend.
Competitor Spy
Premium & Unlimited

See what's working for your competitors.

Paste the URL of a public Instagram, Facebook, or TikTok profile. Live Metrics pulls its posts and metrics, then compares them with yours.

Compare up to 5 profiles side by side on the same platform.
Followers, engagement, content pillars, posts, and Reels, over the date range of your choice.
AI-powered strategic brief: what’s working and ideas to test.

Public profiles only.

CLIENT & TEAM PORTAL

Each client sees exactly what they need to see.

One brand per client, choose which tabs to share, and a portfolio view to manage your entire agency at a glance.

Client view: Choose which tabs and Overview sections your client can access.
Email invitations: Clients can access their projects but can’t create new ones.
Brand-level team permissions: view, edit, connectors, objectives, and dashboards.
Agency portfolio view: spend, ROAS, and on-track / behind goals across all your clients.
Client view · Maison Jasmin
  • Overview
  • Paid media
  • Goals
  • E-commerce
  • Connectors
The client can see 3 of 5 tabs
Invite a team member
Invitation sent
Agency portfolio · September
4 projects
Client
Maison Jasmin$8,9404.6x 3 on track
Sahel Sport$5,3203.2x 1 behind
Nova Pharma$3,1105.4x 2 on track
Dar Zitoun$1,7602.8x 2 behind
ARMX.AEAramex
Sales from WooCommerce
ARMX.AE COD deliveries · Aramex 1,240 orders
Delivered 942 · 76% Returned 186 · 15% Canceled 112 · 9%
Store revenue 48,200 TND
Collected revenue 40,500 TND
Uncollected balance −7,700 TND · −16%
E-COMMERCE & COD

Your store's revenue, and what you've actually collected.

With cash on delivery, an order isn’t a sale. Live Metrics combines your store and Aramex data to show your actual revenue.

Sales, orders, and top products from WooCommerce, PrestaShop, or Magento.
Aramex tracking: Delivered, returned, and canceled orders, synced every night.
Store revenue vs. collected revenue: the difference is calculated for you, in TND.
MCP LIVE METRICS

Your data in Claude and your AI tools.

Connect Live Metrics to Claude or any MCP-compatible tool. Query your projects from your AI assistant using the same tools as Live Advisor.

MCP keys can be enabled individually for each team member in team settings.
Same permissions as in the app: each team member only sees their own projects.
BEFORE / AFTER

6 tabs and a spreadsheet, or one screen.

BEFORE

Manual reporting

Meta Ads Manager

Google Ads

LinkedIn Campaign Manager

Google Analytics

WooCommerce

Aramex

client_report_v7.xlsx

  • Hours of copy-pasting every week.
  • One ROAS per ad platform, never a combined view.
  • Revenue distorted by COD returns and cancellations.
  • Clients waiting for their reports.
WITH LIVE METRICS

One screen, updated every morning.

Paid media

Analytics

E-commerce

COD Aramex

Objectifs

Live Advisor

  • All your data sources synced every night.
  • Combined ROAS and custom KPIs, all in one place.
  • Actual revenue collected, tracked through Aramex.
  • Your Daily OKR summary in your inbox every morning. 1

Connected sources

0 +

Ads, analytics, e-commerce, and logistics in one place.

Budget protected

0 min

Your Meta ads pause as soon as the goal is reached.

Reliable AI analytics

0 %

Live Advisor answers using your actual data.

Report to prepare

0

Your clients receive their KPIs every morning.

FAQ

Your questions, our answers.

Which data sources are supported?
Advertising: Meta Ads, Google Ads, LinkedIn Ads, TikTok. Analytics: Google Analytics 4. Social: Meta Business (Instagram and Facebook Page). E-commerce: WooCommerce, PrestaShop, Magento. Logistics: Aramex (COD). Each connector is linked to a project, and therefore to a client.
How often is data updated?

Every night: at midnight for ad platforms, analytics, and stores, and at 1 AM for Aramex. Need your numbers right away? Click “Sync now”.

You’ll receive a notification when a sync succeeds or fails. Ad Spend Protection checks your Meta ads every 5 minutes.

Can my clients see my entire account?

No. Invited clients can only access the projects you assign to them, and they cannot create new ones. With client view, you choose which tabs and blocks they can see.

Tools (automations, Competitive Intel, etc.) and Live Advisor are disabled for clients by default until you enable them. Your team has project-level permissions.

Does Live Advisor use my actual data?

Yes. It queries your project data through dedicated tools: paid media, analytics, e-commerce, social, goals, and competitors. Its answers are based on your synced data.

It never makes changes on its own. Ads are paused, budgets or bids are adjusted only after you approve the action. Access is granted by the agency, with a token quota based on your plan.

Manage all your clients from a single screen.

Connect your first data sources today. Your numbers will be ready at the next sync.

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